About Us
Ben Carter
Founder & Design Director
Founded in Springfield, Beaver Design Studio helps small businesses and startups build brands of their own. We believe good design is about more than looks: it should be recognizable at a glance and easy to use. From our very first conversation, we take the time to understand your product, your customers and your budget, then recommend a complete plan for your brand identity, packaging and website, and we stay with you all the way to launch. Whether you are launching a brand-new business or giving an established one a fresh start, our clear process and carefully crafted work keep every project on time and stress-free.
Our team of five covers brand strategy, graphic design, illustration, photography and web design, and we have worked with restaurants, tea and coffee brands, home goods companies, hospitality businesses and local farms. We love talking design, so feel free to drop us a line.
Founded
2021
Team Size
5 people
Location
Springfield, IL
Specialty
Brand identity design
Clients
Small businesses & startups
Status
Accepting new projects
Services
From brand strategy to post-launch maintenance, we offer full-service design that can be tailored to your budget and timeline.
Brand Identity Design
From positioning and logo to color and type guidelines, we build a brand image that is consistent and easy to use.
Packaging Design
Packaging and labels designed around your product and where it sells, so it stands out on the shelf.
Web Design
Clear layouts and user flows for brand websites that are easy to browse on phones and desktops alike.
Visual Design
Posters, catalogs, social media graphics and event visuals that keep your brand consistent wherever it appears.
User Research
Interviews and surveys that reveal what your customers really think, guiding every design and redesign decision.
Website Maintenance
Content updates and small adjustments after launch to keep your website current for the long run.
Awards & Recognition
We are grateful for the recognition from judges and clients alike. It gives us the confidence to keep doing great work.
Midwest Design Awards
Brand Identity, 2018
National Packaging Awards
Food Packaging, 2019
Emerging Designer Award
Finalist, 2020
Concept Design Awards
Design of the Year, 2021
Springfield Design Awards
Web Design, 2022
Creative Brand Awards
Award of Merit, 2022
Design That Gets Your Brand Noticed
Watch our studio video to see our full process, from discovery and proposal to final delivery, and how we help brands grow.
What Our Clients Say
With every project, we aim to be a partner our clients can trust. Here is what a few of them have to say.
Everything from the first interview to final delivery was well organized. Since our new logo and packaging launched, customers keep telling us how premium it looks, and inquiries are noticeably up.
Emily Johnson
Owner, Good Day Tea Co.
The team really listened to our ideas. Since the website redesign, we get more online inquiries, and updating content ourselves is now easy.
Michael Brown
General Manager, Woodland Living
Detailed work, delivered on time, with smooth communication throughout. We will definitely work with Beaver again on our next brand project.
Jason Miller
Founder, Timeless Coffee